Virtual Studios, why make one when I can fake one?

24 01 2009

In 2008 I made a number of presenter led videos using a custom built Virtual Studio.  Using this technique really adds a wow-factor and production value to potentially dull content and allows me to add animated elements in-front, behind or even around the chroma-keyed presenter. It also looks expensive but using my template it can be quick and give lots of bangs for bucks. Here are a few examples.

VR Studio demo made for Focus TV to demonstrate their studio facilities in Southampton

HP Storageworks RDX Presenter led video

The trouble with tech-products is that they’re often just grey boxes so how do you make them exciting? Using a talented presenter adds an element of engagement to the products. This sequence was shot in a green studio, the VR studio and video wall etc are added in post-production.
Timescale: 3.5 weeks

Smartflow Finance – Module 2 of 4

Wowmedia suggested a dynamic VR studio treatment for this video adding significant production value and interest to the content whilst working within a tight timescale and budget. Working closely with their client communications agency ‘Be a Tiger’, Wowmedia designed, directed & post-produced four modules totalling 15 minutes. This is module 2 of 4.
Timescale: 5 weeks for all modules.

Shooting the video at Fleetwood Films Studio near Basingstoke.

filming at Fleetwood Films Studio near Basingstoke





James Zabelia in Shark Bait

24 01 2009

Commissioned by Pioneer ProDJ this sequence was designed to demonstrate thier DJM-800 mixer. Shot on chroma-green (original studio shoot is also below). The CGI sub-sea environment and sealife were generated in 3dstudio Max and were layered in After Effects. This video was made in less than three weeks as it was required for an event.  Please let me know what you think.

Shark Bait – How did I make it?        A layer by layer explanation. 

 Made and edited by my friend Simon Burges from production company Sugar Snap TV, this video has me demonstrating each stage of the post-production process for this video – It’s weird being on the other side of the camera, I’m now on a diet and exercise regime!

Original Chroma-key studio shoot pre-effects edit

Here’s the original edit without any effects. I used a fan to blow James’ hair and some wavy silver foil to fake some caustic reflections. The white Pioneer desk looked naff so I decided to replace it in post-production. If you look at the wide shots you’ll see some hanging white boards, these were placed over the equipment to stop the lights reflecting into the equipment.